Month: May 2021

Improve Event Registration: 4 Tips for Volunteer Managers

Guest Blogger

Your volunteers keep your nonprofit running, but events often showcase just how vital volunteers can be. At virtual, in-person, and hybrid events, volunteers handle responsibilities that often go overlooked but can make all the difference in how your nonprofit’s supporters view your organization. 

Event registration is one of those key components of effective event management that often goes unnoticed when done well but can leave a bad impression when done poorly. Guests who get caught in long lines or experience extensive waiting times likely start your event with negative feelings that can affect their entire experience. 

Thankfully, with proper volunteer management, you can avoid this situation almost entirely. When armed with the right event registration software technology, your volunteers can improve your event registration process for your guests. The information collected from your registrations can also be used to inform how you manage your volunteers, creating a better experience that will encourage them to help out at your next event. To help your nonprofit make the most of both your registration software and your volunteers, this article will explore how to:

  1. Streamline Online Registration Processes 
  2. Staff Volunteers at Registration Tables
  3. Volunteer Check-in 
  4. Use Registrations to Organize Your Volunteer Approach 

How you implement these tips will depend on your event’s size, your volunteers’ specific needs and skill sets, and whether your event is virtual, hybrid, or in-person. Consider your upcoming events and adapt these practices to meet challenges and rise to opportunities relevant to your situation. Let’s get started. 

1. Streamline Online Registration Processes 

Online registration for virtual events is often a two-step process. Guests first sign up on your website, then are formally checked in at the beginning of the event to gain access to your event. Both steps of this process can be streamlined to improve guest experience, and your volunteers can help.  

Your registration software can carry over key information from your guests’ initial sign-ups on your website to your event software. Software that automatically syncs information from the initial sign-up stage to check-in at your event reduces data entry and allows volunteers to quickly access everything they need to get attendees registered quickly and efficiently. 

For example, if you’re hosting an event at a campsite, National Park, or other location that requires a waiver, your volunteers will need to find specific waivers to confirm each guest has correctly signed the appropriate documents. With hundreds of guests (or even just large parties arriving at the same time), online waivers that require an online search dramatically outpace the speed of sorting through piles of paper waivers by hand. 

Practices like the example above help guests get to your event faster, and they place less of a burden on your volunteers. Remember, while you’re trying to create a positive experience for your guests, you also need to create a positive experience for your volunteers. 

Events that have unnecessary busywork or result in guests venting their frustrations to volunteers reduce the chances that your volunteers will want to come back for your next event. 

2. Staff Volunteers at Registration Tables

No one likes long lines, especially at registration and check-in tables. If you’re hosting in a small event space, long lines not only frustrate guests trapped in them, but they also cause other guests to have to walk around them to reach other parts of your event. 

Fortunately, you can prevent this problem with a simple solution: staff more volunteers at your registration tables. For smaller teams, consider staffing more of your volunteers at your registration tables during the beginning of your event when you’re likely to have the longest lines, then transition them away to other responsibilities once lines become more manageable. 

However, it’s not enough to just sit your volunteers down at a table and tell them to start helping guests. You can create a more professional experience for your guests and help your volunteers feel prepared by: 

  • Holding a volunteer orientation. No matter what they’re doing at your event, all of your volunteers should attend an orientation before joining into your nonprofit’s activities. Orientations allow you to set expectations and outline basic responsibilities and practices that all volunteers should know when interacting with donors. If volunteers have questions, this is also an opportunity to answer those inquiries, identify potential holes in your volunteers’ knowledge, and find solutions before the event begins.
  • Training volunteers how to use your software. If you need your volunteers to use your registration software, teach them how to use it. To streamline the process, you can create virtual training materials and check in with them afterwards to answer questions. Remember to explain both normal processes and warn them in advance of any technical issues that might occur to prevent potential panic later on. 
  • Stationing a supervisor nearby. Visible volunteer managers let your volunteers know that your nonprofit cares about their contributions, while also providing a lifeline if anything does go wrong. This is especially important when interacting with donors because any problems that arise need to be addressed both quickly and professionally. For example, if a volunteer can’t locate a guest’s information in your system, calling in a supervisor to smooth over the situation is always better than leaving a volunteer to struggle. 

Remember to thank your volunteers for all of their hard work throughout your event. Retaining volunteers can lead to a sustainable base of reliable supporters you can call on in the future. Volunteers who have worked at multiple events will also be more familiar with your nonprofit and can help lend new volunteers a hand if your volunteer manager is preoccupied. 

3. Volunteer Check-in 

Like your guests, your volunteers need to be accounted for, too. Checking in your volunteers is more than just taking a headcount as it gives your volunteer managers an opportunity to review and keep track of everyone working with during the event. 

As Regpack’s guide to virtual event registration explains, virtual registration software isn’t just for your attendees, but for your team as well, especially during virtual events. Volunteer managers need to have a way to stay in close contact with volunteers. The challenges presented by remote, virtual events can be overcome by starting your event with a personal check-in of every volunteer to make sure they’re ready and can easily get in touch with their supervisor. 

Oftentimes, volunteers also need certain information tracked, such as their hours. Some volunteers need hours tracked in order to earn tax breaks or for other responsibilities that require a certain amount of volunteer time. However, your organization can also benefit from logging volunteer hours if your volunteers are eligible for volunteer grants. 

Volunteer grants are donations made by your volunteers’ employers in response to their charitable work, making these grants essentially free money your organization can earn after your events. 

While some corporations require volunteers to work a certain number of hours before becoming eligible for a volunteer grant, according to Double the Donation other companies offer grants per hour worked, meaning you can earn grants from all of your eligible volunteers after a single event. Record your volunteers’ hours, help them discover if they qualify, and provide any assistance they need for to fill out their grant applications. 

4. Use Registrations to Organize Your Volunteer Approach 

While some guests may first register when they arrive at your event, the majority will register ahead of time. Some events are even pre-registration only, requiring guests to sign-up by a certain date. 

Collecting this information ahead of time allows your event planners to distribute and organize resources based on your expected number of attendees. Volunteer managers should also use this data to help determine how they’ll organize and prepare volunteers by considering:

  • How many volunteers are needed. If you have more guests, you’ll need more volunteers to help run your event. This may seem rather obvious, but it becomes more complicated when hosting virtual and hybrid events. For example, at a hybrid event, registration data will inform you how many guests are attending virtually and in-person, requiring your volunteer manager to divide volunteers to adequately assist both groups. 
  • What training volunteers need to receive. While many details of your event should be decided before opening up registrations, headcounts can give your nonprofit a clearer understanding of your event’s scope. From there, volunteer managers can determine how many volunteers need to be trained on which tasks and plan accordingly. 
  • How volunteers want to contribute. Volunteers want to give, but they also want to help in a way that’s meaningful to them. Registration data can inform your nonprofit if you have the freedom to let volunteers pick and choose what activities they want to help with, or if you’ll need to take a more structured approach to ensure all aspects of the event are covered. 

If your nonprofit or association has a membership program, you can collect even more specific data about your guests to help organize your volunteer approach. Some membership software allows organizations to send surveys to their members, meaning you can directly ask guests if they prefer a hands-on or hands-off approach for various activities. This will help inform your training strategies for volunteers. Guides like this one can help provide a starting point for understanding how to make the most of your membership software to support both your events and volunteer managers. 

Your volunteers are one of your nonprofit’s most valuable support bases, and with proper management they can improve nearly every aspect of your events, starting with your registrations. Keep in touch with volunteers from check-in to check-out at your events, and always remember to say thank you afterwards!

About the Author: Asaf Darash

Asaf Darash, Founder and CEO of Regpack, has extensive experience as an entrepreneur and investor. Asaf has built 3 successful companies to date, all with an exit plan or that have stayed in profitability and are still functional. Asaf specializes in product development for the web, team building and in bringing a company from concept to an actualized unit that is profitable.

Read More

Street Canvassing vs. Virtual Canvassing: The Pros and Cons

Guest Blogger

After a difficult year fraught with changes, advocacy organizations have had to change how they work. As the new normal settles, what solutions and strategies can you carry over from 2020 into the future? Russ Oster of Grassroots Unwired has a few ideas about how to choose the right techniques and technologies. 

The challenges of 2020 have caused grassroots advocacy organizations to rethink their approach to canvassing. Looking to the future, organizers planning their next canvassing campaign have the options to return to form, use innovative strategies developed in response to the pandemic, or apply a mix of both. 

As an advocacy professional, you know that weighing the pros and cons of street and virtual canvassing is vital for your organization’s growth and future success. Whether you use it or not, advocacy software for virtual canvassing is available, and many groups are likely to make use of it, no matter what your organization decides. 

While your grassroots organization may choose not to use virtual canvassing software, the availability of improved software solutions in the advocacy field means your organization must choose the right technology. 

This article will offer an overview of both methods, then explore the pros and cons of street and virtual canvassing to help your grassroots organization understand which is right for you.

Street Canvassing 

Traditional street and door-to-door canvassing have been reliable tactics for advocacy groups for a good reason. Volunteers armed with clipboards taking to the streets to gather support and signatures are an image almost everyone is familiar with. Advocacy groups have had success building bases and fulfilling their causes with it. 

However, while street canvassing has seen advances, it still lacks the accessibility and convenience of virtual canvassing. This past year has also demonstrated that unforeseen circumstances can severely disrupt street canvassing and other in-person forms of advocacy work. Advocacy groups without backup plans in place can then suffer significant setbacks in productivity. 

Pros

The pros of street canvassing include: 

  • Face-to-face connections. Advocacy work succeeds when your volunteers can connect with new supporters. Engaging in one-on-one conversations allows volunteers to build a rapport between your organization and potential supporters, even when working with pre-written scripts. People also tend to notice when approached in person, which may convince some to stop and listen when they might ignore virtual outreach efforts. 
  • Volunteers can reach out to communities they are already a part of. While virtual canvassing may give your organization freedom to assign any volunteers to any neighborhoods, street and door-to-door canvassing can maximize its volunteers’ potential by having them get to work in areas they’re already familiar with. Doing so can help increase your connections in that area and improve your volunteers’ experience working for your organization. 
  • New canvassing technology for improved efficiency. Virtual canvassing may seem like the most technologically advanced way to reach supporters, but street canvassing also has software solutions to explore. For example, Grassroots Unwired’s canvassing software replaces clipboards with tablets, allowing volunteers to report collected signatures and contact information straight to your central database.  

When evaluating the pros of street canvassing, also consider what your volunteers will be most comfortable doing. As mentioned, some may enjoy engaging in outreach in communities they’re already familiar with, while others might want to explore and get the word out in new areas. 

Cons

The cons of street canvassing include:

  • Volunteers need to travel to assigned locations physically. Physical travel takes time that your volunteers could spend getting in touch with more supporters. Additionally, many volunteers who would like to participate in advocacy work are not physically able to meet the demands of street canvassing.
  • Volunteers can suffer burnout. In-person conversations hours of work on street corners can lead to increased burnout among volunteers. While volunteer retention is still a concern for virtual canvassing, street, and door-to-door canvassing provide unique challenges such as exhaustion, even among other advocacy volunteer responsibilities.
  • Door-to-door canvassers can waste their time visiting houses when no one is home. Knocking on doors is only effective if someone is home, and while chances of that have improved over the last year, your volunteers can still end up wasting their time by visiting empty houses. 

As you weigh the overall effectiveness of street canvassing, use data from previous street advocacy campaigns as a comparison point. Whether you’re planning to test virtual canvassing or already have, you’ll only know which solution is adequate for your advocacy group if you have the data showing why. 

Virtual Canvassing 

Virtual canvassing lets your supporters conduct outreach remotely with advocacy software. Advocacy software varies in functionality, but virtual canvassing solutions generally include messaging tools, donation payment processing capabilities, real-time reporting, and canvasser management tools. 

Advocacy software is an investment, and finding the right solution can require extensive research. Guides like this one often provide a helpful starting point for understanding what software providers are out there. Your team can then compare these selections to your organization’s needs and budget to start narrowing your list down to your top solutions. 

Pros

The pros of virtual canvassing include:

  • Supervisors can manage multiple volunteers at once. Virtual canvassing platforms allow your supervisors to monitor incoming data from all of your volunteers from one centralized dashboard. Suppose your volunteers report a problem or your supervisor notices an issue based on their reports. The supervisor can quickly get in touch with the volunteer and provide feedback to resolve the issue. 
  • Faster data reporting and filtering. Virtual canvassing automates many data entry tasks that occur even with software-supported street canvassing. Supervisors can collect data in real-time and adjust canvassers’ strategies in the middle of your campaigns, allowing your volunteers to respond to both challenges and opportunities immediately. Many virtual canvassing solutions also integrate with the rest of your organization’s tech stack, meaning you can smoothly transfer data collected by volunteers into your donor database, volunteer management system, and other software solutions.
  • Your organization can reach a wider audience. Without location restrictions, your organization can get in touch with volunteers and supporters across the country. Even if your advocacy group isn’t operating at a national level, you can still expand your audience with inclusive technology that enables volunteers who can’t meet the physical demands of street canvassing to still participate in your organization. 

If your organization is interested in virtual canvassing software, you might also consider investing in advocacy apps. Smartphones have changed the way people interact with political and advocacy campaigns. As DNL Omnimedia’s guide to advocacy apps explains, apps “act as crucial links in multichannel advocacy strategies, centralizing the other digital elements of your campaign in one organized place. They encourage deeper engagement and open up new ways to get supporters involved.”

Cons

The cons of virtual canvassing include:

  • Missing face-to-face element. While virtual canvassing has attempted to overcome the limitations of remote interactions with video conferencing features, remote canvassing is still remote and can miss out on the benefits of in-person conversations. For some organizations, this difference may be negligible, but others may find themselves struggling to build relationships with supporters the same way their street canvassing efforts did.
  • Volunteer engagement can decrease. Without direct contact with other volunteers and their supervisors, volunteers may feel more alone in their efforts and potentially become unengaged. Overcoming the lack of face-to-face interactions with video conferencing can also lead to burnout and cause volunteers to become less inclined to use one of your software’s most valuable tools. 
  • Volunteers need to learn new technology. Any new software requires training. Ensure your virtual canvassing software has sufficient onboarding resources, and take the time to help your volunteers get up to speed on your new software. Avoid changing or adding too many software solutions at a time because productivity slowdowns often accompany new software as volunteers learn how to use it. 

You’ll additionally need to consider your organization’s future as you invest in software. While some virtual canvassing tools are adequate for smaller advocacy groups, you might find yourself leaving them behind as your organization groups. Find a scalable solution and ask providers about their software’s long-term use before making any purchases. 

As we enter the post-pandemic era, your advocacy organization will need to decide what new practices should be adopted, but also what you can continue to carry with you. While not free of drawbacks, virtual canvassing offers many unique benefits that can result in tangible benefits for the right advocacy group. Take inventory of your advocacy group’s current practices to determine which pros and cons weigh most heavily for your organization, so you can come to an informed decision about street and virtual canvassing. 

About the Author: Russ Oster

Russ’ first experience in the world of grassroots organizing came when he was an infant and his mother pushed him in a stroller door to door to collect signatures for the Impeach Nixon movement. Eighteen years later he embarked on his college career in Washington, DC and during that time developed a passion for campaigns and elections that started with an internship on the campaign of the first woman ever elected to Congress from the State of Virginia. 

For the next 15 years Russ lived and breathed campaigns, running field operations in a wide range of races and for a number of coordinated campaign efforts. When it became obvious to Russ that the technology existed to make field efforts drastically more efficient and accountable but the solutions did not, he launched Grassroots Unwired and has worked every day since to keep GU on the cutting edge, pushing new features and enhancements to meet the needs of every evolving grassroots organizing efforts.

Read More

Capital Campaign Marketing 101: Crash Course for Nonprofits

Andrea Kihlstedt

Every ten years or so, organizations often find themselves needing to make significant investments that allow them to grow their fundraising capacity and operate more effectively. Especially amid today’s challenges, the ability to serve more constituents and reliably raise support efficiently could be game-changing for your nonprofit’s mission.

For many nonprofits, capital campaigns are the answer. These major undertakings are complex, intensive, and high-stakes, but the payoff from a well-planned and -executed capital campaign can be immense.

One of the most critical aspects of capital campaigns is relationship-building. Connecting with donors, volunteers, and partners in meaningful ways is essential for success at every stage of your campaign. This means that communication, messaging, and marketing have extremely important roles to play at different points in your strategy.

For instance, once you’ve completed a capital campaign feasibility study and have outlined concrete plans, you’ll need to spend the majority of your campaign focusing heavily on personalized outreach to your prospective major donors. However, broader marketing strategies will be essential in the later kickoff and public stages of your campaign. 

If your organization has never conducted a capital campaign before, it can be difficult to know exactly how these marketing strategies should differ from your typical approach when promoting fundraising campaigns and events. We’ve got you covered with this crash course. We’ll discuss these essentials:

  • The Team
  • The Timeline
  • The Materials
  • The Tools

For the best results (and fewest headaches), these elements all need careful attention long before your campaign reaches its public stage. Having a clear understanding of what you’ll need ahead of time will help ensure you’re ready to connect with your broader community and show them how their help will take your campaign over the finish line.

The Team

As you get started planning a campaign, go ahead and form a dedicated marketing committee. This team should consist of board members, staff, and volunteers. Although many of your broader marketing efforts won’t come into play until the last stages of your campaign, your team will need ample time to prepare. 

Clearly designate what this committee’s responsibilities will be, and delegate tasks to specific individuals whenever possible. Outline in advance the different points at which they’ll need to work closely with other campaign teams, like getting sign-off from the steering committee on major strategic decisions or collaborating with the kickoff committee to promote your virtual kickoff event. 

With these guidelines in place, you’ll then need to actively prepare and equip your marketing team with the right tools and strategies for the job. For example, consider these core areas where they’ll need initial guidance and support:

  • Templates and style guides. We’ll walk through specific types of marketing materials you’ll need below, but it pays to put some thought into them early in the process. This gives you plenty of time to refine the templates, visual branding, and core messaging of your public phase marketing long before it’s time to roll them out.
  • Tech guidance. Make sure your marketing team is familiar with the different tools they’ll need to promote your campaign effectively. For instance, does everyone (or at least one point person) know how to create segmented mailing lists in your CRM? Think about the tech-related tasks on their plate and provide training and documentation as needed.
  • Meeting etiquette and cadences. How exactly will your different teams and committees interact? Set some standards early about meeting etiquette, drafting agendas, and follow-up processes. Then, clearly document and communicate these protocols to your various teams to start them off on the right foot.

Capital campaigns are complicated and long (often lasting upwards of two years), so it definitely pays to take an organized approach. Although many of your marketing efforts won’t ramp up until your campaign’s later phases, your marketing team will still need time to refine their strategies and prepare relevant materials. Give them a head start by clearly outlining their responsibilities and providing additional guidance! 

The Timeline

With your marketing committee formed and initial guidelines and responsibilities in place, you’ll then need to ensure they actually understand the bigger picture of your campaign. 

If this is your organization’s first capital campaign, it’ll be useful to start with the basics. This Capital Campaign Toolkit guide walks through the seven core phases of successful campaigns:

  1. Pre-campaign planning
  2. The feasibility study
  3. Campaign planning
  4. The quiet phase
  5. Kick-off 
  6. The public phase
  7. Post-campaign activities

Once everyone has a solid grasp on the overall trajectory of your campaign and its timeline, it’ll be helpful to put some thought into the exact roles that each committee or team will play during the different stages. For your marketing team, these roles might be broken down like this:

  • Planning Phase – Preparing marketing materials and outlining marketing strategies
  • Public Phase – Creating and sharing relevant materials needed for discussions with prospects, including the campaign’s website or project renderings
  • Kick-Off – Promoting your campaign’s kick-off festivities to a broader audience of smaller donors and the community as a whole
  • Public Phase – Using the prepared materials to market your campaign to the entire community using social media, email, your website, and any other relevant outlets that are part of your overarching digital strategy

This is a fairly basic example, but the main idea is that more preparation and clearly outlined guidance are always better than less. Try taking an extremely detailed approach, listing out the specific activities, milestones, and KPI goals that need to be accomplished at each stage. This level of detail will give your marketing team solid footing and a concrete plan of action to continually refer to and refine as needed.

The Materials

As mentioned above, you’ll need a wide variety of marketing materials ready to roll out at different stages of your capital campaign. Preparing many of them in advance is definitely a smart move and can prevent backlogs and logistical confusion between teams once the campaign is fully underway.  

Common types of marketing collateral that you’ll need during a capital campaign include:

  • A case for support document. While your actual case for support is a much broader concept than a single brochure, having a visually-appealing document that distills your argument into its essentials can be very helpful. This Capital Campaign Toolkit overview walks through the critical questions that your own case for support must answer before it can be translated into a brochure or packet. 
  • Campaign logo and style guide. Your capital campaign will likely have its own unique brand and theme separate from your nonprofit’s main brand. Start gathering these resources and guidelines in one central location for easy reference during the campaign.
  • Donor discussion guide. This resource likely won’t be donor-facing, but giving your development team an organized document that details your campaign’s case for support, goals, and relevant contextual details can be invaluable during their conversations with prospects.
  • Renderings and other design collateral. If your capital campaign is funding a physical project, like a new building or renovations, professional renderings will show your prospects and the broader community exactly what their support is going towards.
  • A dedicated campaign website. Create a microsite (or even just a dedicated page on your main website) to host all relevant materials for your capital campaign. This can be an extremely effective way to anchor all of your digital marketing strategies and gives you a central location to point supporters towards during the public phase.
  • Email and social media templates. Having ready-made templates for announcements, event invitations, and fundraising appeals can save your team a ton of time during the broader last stages of your campaign. Create a library of these resources in advance, and be sure to link them to the most appropriate landing pages on your campaign’s site.
  • Training materials for volunteers. Chances are some (if not most) of your team will be working on a capital campaign for the very first time. If you’re recruiting dedicated volunteers to help with any aspects of your campaign, you’ll need to set them up for success. Although not directly related to marketing, you should still take the time to gather or create relevant training materials as needed.

Compiling and creating materials like these before you need them will be a smart move. Take time during the campaign planning process to outline the types of marketing and communication resources that you’ll want, and have your marketing committee start crafting them right away.

Pro tip: It’s a common misconception that capital campaigns need to rely on glossy brochures from the very start. You’ll definitely want to prepare these types of materials in advance to ensure you’ll have them on hand when the time comes. However, don’t start heavily using them until the later stages of your campaign. Your conversations with prospective major donors should be highly personal and one-on-one, not handled by a brochure alone!

The Tools

We’ve already touched on the importance of technology and web design for modern capital campaigns, but it’s worth diving into more deeply. In today’s digital age, a variety of tech tools are needed for effectively marketing a capital campaign during its public phase. These include:

  • A dedicated website builder tool, also called a content management system (CMS). Your organization likely already uses a professional-grade CMS to manage its main website, so see how easily you can create new campaign pages or microsites.
  • A database or constituent relationship management (CRM) platform to receive incoming engagement data and generate segmented mailing lists. Your database will also be an essential tool for your development or fundraising team, so make sure it’s in good shape before the campaign begins.
  • Email design and scheduling tools for streamlining your email marketing efforts. Free platforms like Mailchimp are a popular choice for smaller organizations, but your CRM may also include built-in email tools.
  • Social media profiles to promote your campaign to the public and direct readers towards your campaign’s main page or site. If you don’t yet have dedicated profiles for your nonprofit on Facebook, Instagram, and Twitter, now is the time to set them up!
  • Design software for creating digital and physical marketing materials. The Adobe suite of design tools is a reliable choice, but there are other free options online that may work for your organization, as well.
  • Google Grants for free advertising to promote your mission and campaign. Just be sure to study up on these opportunities and then apply for them well in advance of your campaign’s public phase.

Even beyond marketing tools, you’ll need to ensure your nonprofit is well-equipped to handle various aspects of your capital campaign in an organized way. For example, explore prospect research tools and volunteer management software if you don’t yet have reliable systems in place. 

Revenue-boosting tools like corporate philanthropy databases can be a great idea as well! The right options can help you secure matching gifts for individual donations and volunteered time, laying the foundation for larger corporate sponsorships in the future. Plus, you may even choose to promote matching gift opportunities as part of your public phase marketing. In that case, giving donors an easy way to check their eligibility will be essential.

Although broad marketing efforts won’t come into play until the later stages of your capital campaign, it definitely pays to be prepared. An organized team, coherent timeline, library of marketing collateral, and the right tools for the job will all be critical pieces of the puzzle when it’s time to start spreading the word about your campaign to the larger community.

Step-by-Step Campaign Checklist & Guide

This intuitive guide breaks down each step of your campaign, and the timeline allows you to visualize your whole campaign from start to finish! Download this free campaign checklist now!

Amy Eisenstein, ACFRE, and Andrea Kihlstedt are co-founders of the Capital Campaign Toolkit, a virtual support system for nonprofit leaders to run successful campaigns. The Toolkit provides all the tools, templates, and guidance you need — without breaking the bank.

About the Author: Andrea Kihlstedt

Andrea Kihlstedt is a Co-Founder of the Capital Campaign Toolkit.  She is the author of Capital Campaigns: Strategies that Work, now in its 4th edition, as well as How to Raise $1 Million (or More) in 10 Bite Sized Steps, in addition to other books. Andrea has been leading successful capital campaigns for more than 30 years. To learn how the Capital Campaign Toolkit can support you through a capital campaign, visit capitalcampaigntoolkit.com. 

Read More